Because of online education facilities, education in the 21st century has become more democratized than ever before. Finding educational content in almost every field is just a click away from people. The abundance of these opportunities, on the one hand, contributes to the increase in the average level of education of people, on the other hand, makes it difficult to choose between different education options. Having seen millions of educational content on the Internet, participants have a hard time choosing which ones to spend their precious time on. Individuals who want to maximize the benefit they receive from education, expect these trainings to be useful in the future. There is to do to differentiate the education we provide. One of these methods is to integrate digital certificates and badges into our event. But does issuing smart certificates to participants really work?
There are several benefits to embedding smart certificates into our event process. The first of these is the motivational effect for the potential certificate holder. The passion to own something has always been a great one for people. The trainings we receive is mostly abstract. Although they contribute to the development of our skills, they are not tangible. Digital certificates come into play at this point, both motivating the candidates and turning their achievements into tangible things. As a result of the online events that last for hours, the participants receive a document for participating in the online event, which significantly increases the satisfaction of the participants. Moreover, the fact that this document is digital brings many advantages. Digital certificates solve many of the problems posed by their physical counterparts. Digital certificates, which eliminate the problems such as losing the document, can accompany individuals throughout their business life. Forgery and manipulation of physical certificates are also common problems. This problem not only creates a reliability problem, and renders the certificates offered by the individual worthless, but also causes companies to waste time and money in the process of getting the documents approved. Digital certificates solve this problem thanks to the technological infrastructure they use. Intelligent documents using advanced cryptography technologies such as Blockchain establish an environment of trust for both parties. In this way, it is much easier to prove the authenticity of digital certificates.
Smart documents also allow us to more easily demonstrate the training we have obtained in every field. In an era where everything happens digitally, the usage areas of physical documents are getting narrower. Thanks to digital certificates, one can easily send documents all over the world. In this way, it is also possible to can send job applications online.
Participants who understand the advantages of digital certificates prefer to have them. Along with the increasing appeal of the digital world, the ease of use convinces people. In this way, the value attributed to these documents increases. As soon as online events or others offer smart documents, participants’ interest grows. For these reasons, both the success and the number of participants increase in the events that issue digital certificates for the participants.
Barış Bingöl is the Chief Marketing Officer at Sertifier Inc. and works each day to build bridges between their products & services and the individuals & institutions that benefit from them. Inspired and thrilled by the creative process of digital marketing, he has been studying and working in the field for more than 5 years. And has found himself to be at his best when working together with his teammates at Sertifier Inc. He spends most of his free time making music with his band and reading.